Amazon will once again postpone its annual Prime Day event in Canada.
Last year, Prime Day was moved to October due to COVID-19, and it looks like the same thing will happen this year.
The U.S. will have its Prime Day event on June 21 & 22.
Amazon Prime Day started in 2015 and typically takes place in July. It’s Amazons take on Black Friday and Boxing Day. Statistically, summer months will see a decrease in shopping. Amazon used the event to drive sales and Prime membership signups.