Another chicken restaurant is taking over the former Chicken Chef location at 1130 Nairn Ave.
Jollibee opened their very first Canadian restaurant in 2016 at Polo Park to huge success. For several months there were line-ups every day with some Filipino Canadians coming from other provinces just to to get a taste of home.
Since then other Jollibee’s have opened in Canada including a second Winnipeg location on McPhillips in 2017. Success for Philippine’s biggest restaurant export always meant expanding beyond serving its own community. It’s that confidence that probably led to the decision to expand to eastern Winnipeg in the former Chicken Chef location (2006-2021) at 1130 Nairn Ave.
Chicken Chef moved further east to 1600 Regent. After 15 years at a site that was once a Taco Time, Chicken Chef has proved it has a customer base in the area.
Nairn/Regent is an extremely busy road. The side of the road your business is on can really dictate the traffic seen. On Nairn, it is almost always on the south side. It could be quite busy at lunch and dinner at this Jollibee location.
Look to see them open in weeks.
This has been a editorial by John Dobbin.
To read more from John, visit his blog Observations, Reservations, Conversations
